Print work
Commercial
Work:
Vehicle:
Branding
Identity & stationery
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Brief
Kor Koi, a coaching company working in Neuro Linguistic Programming (NLP) and personal training, required a unique and captivating brand identity to be distilled into her brand stationery.
Solution
With change, a transition takes place and improvement is visibly noticed. The logotype demonstrates this as it changes from a heavy sans serif to a lighter more elegant weight. This is reinforced by dark pink lightening to a bright pink, and with the slogan ‘change your mind’.
Post networking and exchanging cards, Kor Koi is easily remembered — her portrait is on the back of the cards.
What we did
- Strategy
- Identity
- Design
- Project management
Client feedback
‘I was very impressed with the overall performance of Double Sided. They were very comfortable to work with, made a great effort to understand my specific needs, and as a result, provided an effective piece of work for me. Thank you.’
Karen Laryea, Coach