Hackney City Farm
Client
Hackney City Farm gives the culturally diverse inner-city community of east London an opportunity to join in activities and workshops at the farm, and get up close to a range of farmyard animals.
Brief
Hackney City Farm needed their website redesigned and to include more information about the animals, activities, community projects and workshops held at the farm.
Our approach
Double Sided identified the different farm visitors and created engaging content to attract each group through search engines. The site was designed to be fun yet professional to appeal to schools, families and corporations.
Result
Hackney City Farm has a friendly and more professional brand image which has generated an increase in physical visits to the farm. Increased revenue has been generated from film companies hiring animals and filming at the farm location.
‘We are really grateful for Double Sided’s support; our website is brilliant, so clear and engaging. They have done a great job and with site analytics we have charted increasing web interest.’
Chris Pounds, Farm Director, Hackney City Farm
What we did
- Strategy
- Search engine optimisation (SEO)
- Information architecture
- Illustration
- Website design
- Technical development
- Project management