Tiffany Leong
Client
Tiffany Leong is a classic tailored womenswear label with stockists in Australia and Malaysia.
Brief
Tiffany Leong needed an identity, business stationery and a website to compliment her classic, vintage style and display her collection to the wholesale market.
Our approach
Keeping things simple, striking typography was used to encapsulate the classic womenswear. Having the identity in black and white meant the brand could remain timeless. We designed the accompanying website using minimal graphics to let the clothing speak for itself. The collections are displayed with different garment views/details to show off the fine workmanship.
Result
“Working with Double Sided was simple and straightforward. We are very new in our industry. Despite this fact, they helped us a lot, without taking advantage of this situation. They were very professional, sharp and creative in their analysis and designs. They understood what we wanted and made it very simple for us.”
Tiffany Leong & Linda Lim, Directors, Tiffany Leong
What we did
- Strategy
- Identity
- Graphic design
- Search engine optimisation
- Information architecture
- Website design
- Technical development
- Project management